在進行產品銷售的時候，促銷活動無疑起著很重要的推廣作用，下面就是海倫和萊司特之間關于安排促銷活動事項的對話。
　　Lester: As you know, the FastTrek 2000 is due for release next month. I think we've finally worked the kinks out.
　　正如你所知，FastTrek 2000 預定在下個月推出。我想我們已經解決了所有瑣碎的問題。
　　Helen: Great. That's vital. Quality is the focus of the ad campaign. The boards must work well if they're going to be the cash cow we want them to be.
　　太好了。那很重要。品質是廣告活動的焦點。如果要讓這些適配卡如我們所愿成為搖錢樹的話，就不能出亂子。
　　Lester: Let's go over our promotion plans again.
　　我們再看一遍促銷計劃。
　　Helen: OK. We have six major retailers running demonstrations at most branches. And our exhibition team is already on the road setting up for computer shows.
　　我們有六家主要的零售商在大部分的分店做展示。而且我們的展示隊伍已經開始行動布置電腦展示了。
　　Lester: Good. What about print and radio?
　　很好，那印刷品和廣播呢？
　　Helen: We've taken out full-page ads for two large trade magazines. And more important, our press releases have been well received.
　　我們在兩家大的商業雜志刊登了全版廣告。更重要的是，我們的新聞稿投放之后反響很好。
　　Lester: Any larger ads?
　　有再大一點的廣告嗎？
　　Helen：Yes. We're putting the same full-page ad in the Sunday edition of three major newspapers.
　　有的。我們在三大報的星期天版面放了相同的全版廣告。
　　Lester：Sounds perfect.
　　聽起來很周全。
　　Helen: But nothing ever works out as you want it. So I have a number of other tricks up my sleeve, as well.
　　不過有時候就是會事與愿違，所以我還有很多其它的妙計。